Digital upskilling

Learn how to digitise your business

Digitalisation has evolved how businesses operate and work in a global economy. Businesses can now harness online tools, programs and strategies to help improve processes, collaboration and innovation in the workplace.

Digital ads overview

Many businesses will have explored or at least know about search and facebook/instagram advertising. These are not the only options available though. Many businesses default to these channels as they are the most well known and search advertising is intent based.

Outside of these channels exists a suite of options to get in front of your audience via paid ads, digitally.

Five channels that you may have heard of, but not advertised on that are seeing considerable growth all for different reasons are below. It’s worth exploring if these channels are being used by your audience and if they would be a good fit for your advertising dollars before defaulting to Facebook/Instagram. Channels include:

  • ROKT
  • Snapchat
  • Reddit
  • Pinterest
  • TikTok.

Check out our short video on alternate social media platforms.

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