Digital upskilling

Learn how to digitise your business

Digitalisation has evolved how businesses operate and work in a global economy. Businesses can now harness online tools, programs and strategies to help improve processes, collaboration and innovation in the workplace.

Google search ads

If you are looking to take your business to the next level, then search advertising could be very useful for you. Search campaigns are among the most popular and effective types of online advertising.

With billions of searches per day on search engine results pages (SERPs) such as Google, paid search advertising presents the opportunity to get in front of customers when they’re actively looking to research or purchase products or services.

With Google Search Ads you can tailor your ad campaigns to centre around the objectives you have for your business. Your objectives could be to drive sales, get leads, increase website visits or build brand awareness.

Google Ads offers the tools to easily manage and monitor your account. When used properly, Google Ads has the potential to send you large numbers of people who want exactly what you have to offer.

Benefits of Google Search Ads:

  • Reach your goals: Search campaigns can help you get more sales, leads or website traffic.
  • Access highly relevant targeting: Target people actively searching for your specific products and services.
  • Easy setup and monitor results: Ads are easy to create and don’t require special assets.
  • And with Pay-per-click (PPC) search ads, you’ll only pay when your ad gets results, like when people click your ad to visit your website or to call your business.

Check out our short video on google search ads.

Want to see your progress?Show Upgrades